When it comes to discussing or selecting investments for their 401(k) plans, many HR and benefits professionals get intimidated. It’s not their area of expertise, as they focus on people and behavior, and the investment community does not make investments easy to understand, intentionally or unintentionally. But if HR professionals are intimidated, imagine how employees feel. The most important investment in 401(k) and 403(b) plans today are Target Date Funds so that’s the best place to start.